Rocket Money review

8.2/10★★★★★

Budget and subscription tracker whose AI agent, Rowan, cancels subscriptions and negotiates bills

#2 of 10 ranked AI personal finance · Facts checked Oct 7, 2026

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Best for
People who want an assistant that actually cuts recurring costs, not just reports them
Price
Freemium · from $7/month
Free: Budgeting, spending tracking and subscription finder
Platforms
Web, iOS, Android
Made by
Rocket Money (Rocket Companies)
App store ratings
iOS 4.5★ (397K) · Android 4.5★ (140K)

What it is

Rocket Money tracks spending and budgets, finds forgotten subscriptions and monitors your credit score. Its Rowan assistant, launched in August 2026 and built with Anthropic, works over text message: it flags price rises and expiring free trials, answers money questions, and on request cancels subscriptions, negotiates bills and asks for refunds.

Latest: Rocket Money launched Rowan, an AI agent built with Anthropic, in August 2026.

What the AI does

Pros and cons

  • Only app here whose AI takes real actions like cancelling and negotiating
  • Useful free plan
  • Huge user base and broad platform support
  • Rowan is locked to the $15/month Premium+ tier
  • Lowest App Store rating of the major budgeting apps here
  • US-focused service

How it scores

Money insight quality8
Ease of use8.5
Features8
Value for money8
Platforms9.5

Rowan sets a new bar for AI that acts on your behalf, and the free plan is genuinely useful. Budgeting depth trails Monarch, and the best AI costs extra.

Feature checklist · 6 of 9

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Sources