AI
Profound Went From $1B to $1.8B in Seven Months by Selling Brands a Seat Inside AI Answers
Profound raised a $180M Series D at a $1.8B valuation to get brands named inside ChatGPT, Gemini and Perplexity answers — the AI-era rewrite of SEO.
Ahrefs review
7.8/10★★★★★SEO toolset known for backlink data, now with Brand Radar AI-search tracking
- Best for
- SEO specialists and agencies who rely on backlink and competitor data
- Price
- Freemium · from $29/month
Free: Ahrefs Free: basic site audit and data for sites you own - Platforms
- Web, API
- Made by
- Ahrefs Pte. Ltd., Singapore · since 2010
What it is
Ahrefs offers Site Explorer, Keywords Explorer, Rank Tracker and Site Audit, built on one of the largest backlink indexes. Brand Radar tracks how often your brand appears in AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity and Copilot, with custom prompts included on paid plans from Lite up.
What the AI does
- Brand Radar AI-visibility tracking across AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity and Copilot
- Custom AI prompt tracking
- AI keyword and content tools (Content Kit add-on)
- AI share-of-voice versus competitors
Pros and cons
- Industry-leading backlink and competitor data
- Brand Radar covers more AI platforms than most rivals
- Cheap $29 Starter plan to try the data
- API access on all main plans
- No free trial, and credit quotas cap reports and exports
- Main plans are expensive and content tools are paid add-ons
- Reports issues but doesn't push fixes to your site
How it scores
Data quality matches Semrush; slightly fewer built-in content tools.
Feature checklist · 6 of 9
- Keyword research with search volumes (yes)
- Daily Google rank tracking (yes)
- Tracks your brand in ChatGPT and other AI chatbots (yes)
- Tracks Google AI Overviews or AI Mode (yes)
- Content editor that scores drafts as you write (no)
- AI writes briefs or full articles (no)
- Technical site audit (yes)
- Backlink and competitor analysis (yes)
- Works inside WordPress or Google Docs (no)
Alternatives
See all Ahrefs alternatives, ranked →
- Semrush 7.9/10Marketing teams and agencies that want one suite for classic SEO and AI-search visibility
- SE Ranking 7.7/10Small businesses and agencies wanting a cheaper all-rounder
- Surfer 7.7/10Content teams and writers who want to optimise articles before publishing
- Moz Pro 7.4/10Beginners and small businesses learning SEO
Semrush vs AhrefsAhrefs vs SE RankingAhrefs vs Surfer