Photoroom review
8.0/10★★★★★AI product-photo editor for background removal, AI backgrounds and batch editing
- Best for
- Online sellers and small brands making product photos at volume
- Price
- Freemium · from $7.50/month
Free: Core tools with watermarked, lower-resolution exports and no commercial use - Platforms
- Web, iOS, Android
- Made by
- Photoroom, Paris, France · since 2020
- App store ratings
- iOS 4.8★ (230K) · Android 4.7★ (4.02M)
What it is
Photoroom is built for sellers: it removes and replaces backgrounds, generates AI scenes and fashion models, and batch-edits whole catalogues sized for marketplaces like Amazon, Etsy and Vinted. It runs on the web, iPhone and Android, and offers an API for businesses.
Latest: 2026: added Virtual Model try-on and AI Relight for product lighting (reported April 2026).
What the AI does
- Background remover and AI backgrounds
- AI fashion models and virtual try-on
- Batch editing
- AI Relight and image enhancer
- Ironing (wrinkle removal) and recolouring
Pros and cons
- Fast, clean background removal
- Batch editing saves hours on catalogues
- Exports sized for major marketplaces
- Very easy to use on a phone
- Free exports are watermarked and low resolution
- Generated backgrounds can look artificial on reflective products
- Shopify publishing and video need the pricier Max plan
How it scores
Excellent at cutouts and product staging, but narrowly focused on e-commerce rather than general photo editing.
Feature checklist · 4 of 9
- Remove unwanted objects or people (no)
- Background removal or replacement (yes)
- AI subject or sky selection and masking (no)
- Generative fill or expand (no)
- Edit by describing changes in text (no)
- AI enhance, denoise or upscale (yes)
- AI portrait and face retouching (no)
- Free version with useful editing tools (yes)
- Available on both mobile and desktop or web (yes)
Alternatives
See all Photoroom alternatives, ranked →
- Google Photos 8.4/10Anyone who wants quick, free AI fixes on the photos already on their phone
- Adobe Lightroom 8.3/10Photographers who want pro-grade editing and a synced photo library on every device
- Canva photo editor 8.2/10Non-designers who edit photos to use in social posts, slides and marketing
- Adobe Photoshop 8.1/10Designers and retouchers who need full control over complex edits and composites