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Wix vs Webflow
Wix scores higher overall (8.1 vs 7.1), but the right pick depends on what you need.
Choose Wix if…
Small businesses that want a site with bookings, payments and a store in one place
8.1/10★★★★★Full review →Choose Webflow if…
Designers, agencies and marketing teams that need full control and a serious CMS
7.1/10★★★★★Full review →Side by side
| Wix | Webflow | |
|---|---|---|
| Overall score | 8.1/10 | 7.1/10 |
| Rank in category | #1 of 10 | #7 of 10 |
| Price | Freemium · from $17/month | Freemium · from $15/month |
| Free version | Free plan on a Wix subdomain with Wix ads | Starter: webflow.io subdomain, 2 pages, Webflow AI included |
| Platforms | Web | Web |
| Made by | Wix.com Ltd. | Webflow, Inc. |
| Site quality | 8.5 | 8 |
| Ease of use | 8.5 | 5.5 |
| Features | 8.5 | 7.5 |
| Value for money | 7.5 | 7 |
| Platforms | 6.5 | 6.5 |
Wix: what the AI does
- AI site generation from a prompt
- Harmony editor with drag-and-drop
- Wix Vibe chat-based editing
- AI writing and image tools
- 20+ AI capabilities across the platform
- Most complete set of business features
- AI and manual editing work together
- Generous free plan to start
- Ranked best overall in several 2026 comparisons
- Free plan shows Wix ads
- So many options it can overwhelm beginners
- Sites can't be exported
Webflow: what the AI does
- AI page and layout generation
- Webflow AI design assistant
- MCP server access
- AI agents (Team plan)
- Cleanest code output
- Powerful CMS and localization
- AI included on every plan, even free
- Steepest learning curve here
- Seats and add-ons push real costs well above the headline price
- Basic plan has no CMS