vs
Semrush vs Writesonic
Semrush scores higher overall (7.9 vs 6.9), but the right pick depends on what you need.
Choose Semrush if…
Marketing teams and agencies that want one suite for classic SEO and AI-search visibility
7.9/10★★★★★Full review →Choose Writesonic if…
Marketers who want AI-visibility tracking and AI content in one tool
6.9/10★★★★★Full review →Side by side
| Semrush | Writesonic | |
|---|---|---|
| Overall score | 7.9/10 | 6.9/10 |
| Rank in category | #1 of 10 | #9 of 10 |
| Price | Freemium · from $117.33/month | Free trial · from $79/month |
| Free version | 1 project and 10 reports a day | Free trial, no credit card |
| Platforms | Web, API | Web |
| Made by | Semrush Holdings, Inc. | Writesonic |
| SEO insight quality | 8.5 | 6.5 |
| Ease of use | 7 | 7.5 |
| Features | 9 | 7 |
| Value for money | 6.5 | 6.5 |
| Platforms | 8 | 7 |
Semrush: what the AI does
- AI-visibility tracking across ChatGPT, Perplexity, Gemini and Google AI answers
- Daily AI prompt tracking with brand sentiment
- Content optimisation and keyword cannibalisation analysis
- MCP access for AI assistants
- Broadest all-in-one toolset in the category
- AI-visibility tracking built into Semrush One plans
- Useful free plan for occasional checks
- Large keyword and competitor database
- Expensive, and only one user per plan before paying for seats
- Two plan families (Classic and One) plus add-ons make pricing confusing
- Hostinger notes AI features are missing from the basic tier
Writesonic: what the AI does
- AI-visibility tracking in ChatGPT, Gemini and AI Overviews
- Sentiment analysis (Growth and up)
- AI article writing
- Site audits
- Agentic workflows (limited runs below Enterprise)
- Combines AI tracking, writing and audits
- Free trial without a card
- Enterprise covers 8 AI platforms
- Only 3 AI platforms below Enterprise
- Reviewers report outputs often need fact-checking and editing
- Optimisation tools feel surface-level next to dedicated AI-visibility platforms