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Brandmark vs Wixel logo maker
Brandmark scores higher overall (8.3 vs 7.8), but the right pick depends on what you need.
Choose Brandmark if…
Founders who want a distinctive logo with vector files and full copyright for a single payment
8.3/10★★★★★Full review →Choose Wixel logo maker if…
Wix users and anyone who wants a free logo with vector files and matching social designs
7.8/10★★★★★Full review →Side by side
| Brandmark | Wixel logo maker | |
|---|---|---|
| Overall score | 8.3/10 | 7.8/10 |
| Rank in category | #1 of 8 | #4 of 8 |
| Price | One-time purchase · from $35 one-time | Freemium · from $90/year |
| Free version | Generate and edit unlimited logos for free, no account needed | 120 AI credits a month (max 30 a day), downloads in any quality and format |
| Platforms | Web | Web, iOS, Android |
| Made by | Brandmark | Wix |
| Logo quality | 7.5 | 6.5 |
| Ease of use | 9 | 8.5 |
| Features | 9 | 8 |
| Value for money | 9 | 8.5 |
| Platforms | 6 | 8.5 |
Brandmark: what the AI does
- Logo concepts generated from your brand name and keywords
- Generative AI icons
- Browser editor for fonts, colours and layout
- Matching brand guidelines and social designs (Designer and up)
- Vector files from the $35 entry package
- Pay once, with full copyright for commercial use
- Edit your logo even after purchase
- Unlimited free generation before you pay
- Brand guidelines and social designs need the $95 Designer package
- Web only, with no mobile app
Wixel logo maker: what the AI does
- Logo generation from a prompt or brand questions
- AI-suggested colour palettes, fonts and taglines
- Original AI icons and icon sets
- Aria chat assistant for creating and editing designs
- Free plan includes SVG and transparent PNG downloads
- Chat assistant handles logos, posts and videos in one place
- Saved brand settings keep designs consistent
- iOS and Android apps
- AI generations eat credits, and credits don't roll over
- Logo elements come from a shared library, so no exclusive ownership
- Designs can't move directly into a Wix website