vs
Apollo.io vs Outreach
Apollo.io scores higher overall (8.2 vs 6.7), but the right pick depends on what you need.
Choose Apollo.io if…
Startups and sales teams that want data and outreach in one affordable tool
8.2/10★★★★★Full review →Side by side
| Apollo.io | Outreach | |
|---|---|---|
| Overall score | 8.2/10 | 6.7/10 |
| Rank in category | #1 of 10 | #8 of 10 |
| Price | Freemium · from $49/user/month | Paid · from Pricing on request |
| Free version | Free plan with limited email, mobile and export credits | — |
| Platforms | Web, API | Web, API |
| Made by | Apollo.io | Outreach Corporation |
| Prospecting quality | 7.5 | 7 |
| Ease of use | 8 | 6 |
| Features | 8.5 | 7.5 |
| Value for money | 9 | 5.5 |
| Platforms | 8 | 7.5 |
Apollo.io: what the AI does
- AI-assisted email writing
- AI research and personalisation
- Call recording on Professional and up
- Lead scoring and recommendations
- Huge contact database with a usable free plan
- Sequences, dialer and CRM sync included
- Low per-seat price against enterprise tools
- Credit system and overages make real costs much higher than list price
- Phone data accuracy reported at only 65–70%
- Credits expire monthly
Outreach: what the AI does
- Outreach Omni conversational agent
- Agent Studio workflows
- Meeting Prep Agent
- Kaia conversation intelligence
- AI personalisation from your own content
- Most advanced sequence logic
- Industry-leading Salesforce integration
- Conversation intelligence bundled
- Expensive with implementation fees and rigid renewals
- HubSpot sync problems reported
- Heavy admin overhead